Designing an Empty State Framework
Six-scenario framework for empty state design that increased property setup completion rates by 33%.
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Bridging the gap between what systems do and what people understand. Based in Lisbon, working with teams worldwide.
UX writing, research, and content strategy samples from my experience.
Six-scenario framework for empty state design that increased property setup completion rates by 33%.
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Standardized terminology through user testing and statistical analysis, reducing support tickets by up to 27%.
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A Case study of an A/B tested error message copy string that increased user recovery rate by 10.1%
View Case StudyMy linguistics background taught me that words are tools that shape how people think and act. After starting as a copywriter, I quickly realized that the technology is useless if users can't understand how to use it.
After 8+years in tech, I've learned to write for UX like a researcher. I test words and measure business impact. I'm excited by any challenge that combines language and technology. Let's connect and see how I can help you.
"Miguel enjoys thinking outside the box. He's both hardworking and creative. Above all, he's a pleasure to work with."
— Leonel Menaia, Developer
"Miguel is a motivated, forward-thinking, and creative writer. I really do think that he's an asset to any tech team."
— Nicole Varela, Head of MarketingI am always interested in exploring new opportunities, collaborating on meaningful projects, or sharing knowledge about UX writing and content design. Feel free to reach out if you would like to discuss a project or just connect.